Warid
Telecom and Bank Alfalah Limited have announced the launch of their marketing
campaign for Branchless Banking Services under the brand name “Mobile Paisa” in
Pakistan. The launch of Mobile Paisa was announced earlier this year with the
promise of trust and convenience.
The service
is launched in collaboration with Monet (Pvt.) Limited as the technology
provider, who are using the technology of Visa International, to offer
branchless banking solutions to banks and telcos nationwide.
Both Warid
Telecom and Bank Alfalah Limited aim to bridge the gap between banking services
and consumers while providing state of the art mobile financial services,
bringing convenience, reliability and security all together for their
customers.
Speaking on
Mobile Paisa hitting over 10,000 agents for branchless banking, Warid Telecom’s
Chief Executive Officer, Mr. Muneer Farooqui said,
“We are
constantly growing in every aspect, With one of the top ARPUs, our brand is
acknowledged as the most reliable and transparent in the Industry.
Our
branchless banking brand, Mobile Paisa, is aimed at making Mobile Financial
Services effortless task for our consumers. In this era of modernization and
technical development, it is essential to digitize and enhance transacting
convenience through a secure and swift system.
With the
strong backing of the Abu Dhabi Group, we are constantly putting every effort
to ensure that we remain unmatched in providing innovative services to our
valuable customers.
Bank Alfalah
is one of the biggest banking institutions in Pakistan and this is the edge
that Mobile Paisa enjoys over its competitors in this telecom-banking
collaborative product.”
Commenting
on Mobile Paisa, Warid Telecom’s Director Mobile Financial Services, Mr. Faisal
Khan Sadozai said,
“As we hit
over 10,000 agents in a very short span of time, I call it the beginning. With
aggressive expansion plans, we have a sound strategy towards making Mobile
Paisa brand evolve and thrive in coming times.
I am looking
at Mobile Paisa hitting another 30,000 agents across 1,000 towns in the very
near future. Pakistan is surely a good market for branchless banking. Our key
objective is to make things easier for the people while adding more
possibilities through Mobile Paisa with strong focus on financial inclusion of
the unbanked population of Pakistan.
Mobile Paisa
is set out to revolve around customer convenience and trust and we are
continuously working to bring in new and exciting products for our valuable
customers.”
Bank Alfalah
Branchless Banking Team thumb Warid Launches Mobile Paisa with Over 10,000
Agents Across 500 Cities Warid MFS Team
Group Photo thumb Warid Launches Mobile Paisa with Over 10,000 Agents Across
500 Cities
Dr Bilal
Rasool from Warid while giving presentation thumb Warid Launches Mobile Paisa
with Over 10,000 Agents Across 500 Cities
DSC 2842 Warid Launches Mobile Paisa with Over 10,000 Agents Across 500
Cities
Mehreen
Ahmed, Group Head Retail South and New Initiatives who leads the branchless
banking team at Bank Alfalah, commented,
“Bank
Alfalah is aggressively pursuing the creation of a financial ecosystem that
supports innovation through technology. Mobile Paisa is yet another reiteration
of our commitment to enhancing financial access and inclusion in order to
reduce the gap between the ‘banked’ and the yet-to-be-banked’ in Pakistan.”
Mobile Paisa
service is currently available on all Warid Business Centres, franchises and
Mobile Paisa shops.
Services
Offered by Mobile Paisa
Currently
Mobile Paisa offers following services:
Money
Transfer — Account to Account, Account to CNIC, CNIC to CNIC
Bill
Payments
Customer
Mobile Wallets
while more
services are in the pipeline for consumers, corporates and G2P which will be
launched soon.
Service
Charges
CNIC to CNIC
money transfer services will be charged as following:
Warid Warid
Launches Mobile Paisa with Over 10,000 Agents Across 500 Cities
CNIC to
CNIC money transfer services will be charged as following:
Note:
Sending & Receiving Transactional Limits are as following.
Rs.15,000
per month on a CNIC.
There is no
limit on number of transactions per CNIC in a month.
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